"We're doing fine but should be doing better"
You're right. Let's find the big problem you're actually solving.
The Problem
You're not in crisis. Revenue is okay. Team is stable. But you have this nagging feeling that you're leaving opportunity on the table.
The issue isn't execution. It's focus. You're trying to be everything to everyone instead of being the obvious choice for someone specific.
How I Help
Find Your Highest Priority Problem
Through deep research with customers and colleagues, I identify the biggest, most profitable problem you're uniquely positioned to solve.
Align Everyone Around It
Growth stalls when different teams are solving different problems. I create the narrative that unites sales, product, marketing, and leadership.
Build the Proof
Vision without evidence is just hope. I help you create the case studies, data, and demonstrations that make your value undeniable.
The Framework
This approach is based on my Storyselling methodology, documented in my book Solved to Sold.
The core idea: clients want solutions, not products. The businesses that win are the ones who've identified their Highest Priority Problem and built everything around solving it.